Free online resources outline opportunities for dot.BRAND TLDs in today's new Internet environment
ICANN SINGAPORE - June 20, 2011 - In a historic move, today the Internet Corporation for Assigned Names and Numbers (ICANN) approved its long-discussed New gTLD Program. This program allows any brand or community of interest to apply for a unique "right of the dot" top-level domain. For example, instead of ".com," a brand like Nike could apply for ".nike" to reinforce its brand on the Web.
ICANN SINGAPORE - June 20, 2011 - In a historic move, today the Internet Corporation for Assigned Names and Numbers (ICANN) approved its long-discussed New gTLD Program. This program allows any brand or community of interest to apply for a unique "right of the dot" top-level domain. For example, instead of ".com," a brand like Nike could apply for ".nike" to reinforce its brand on the Web.